§Before we get into more detailed talk about email communication, there’s one thing that every Internet –savvy business person needs to keep in mind : the telephone is still the killer sales application, second only to face to face meeting. I once heard that Donald Trump never uses a computer; he’s always on the phone. Regardless of what you might think of Mr. Trump, you can’t deny the man’s success. And yes, you’re and Internet Dealer, and yes, these are Internet Prospects who prefer to interact online. Still, it’s business critical to get on the phone whenever possible, in addition to emailing your prospects, until they expressly tell you not to.
§That being said, here are some email best practices that can help you eliminate the types of red flags that alert spam filters and prevent your communications from getting through.
*Follow the next few posts for refreshers.
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