Why the gap

    The numbers show that 85% of people leave their house wanting to buy a vehicle. Yet delivery rates or Close Rates in stores hover between 20-30%?

    Lets look at a simple Bell Curve.

     So is it true that we have a far greater opportunity to deliver a vehicle than we believe?

    This is just food for thought.

I am writing an article to be posted on dealerelite.com that focuses on this topic.

What do you think?

  -85% of people leave their house with the intention of taking delivery.

  -NADA has posted that 76% want to take delivery.

  -And 80% based on numbers collected and reviewed in training classes show they want to take delivery.

    So why are we struggling to get a

50% close rate?

So check your attitude, it all starts there.